Full transcript of Smart content in unexpected places (podcast)
Alan Pringle: Welcome to the Content Strategy Experts podcast brought to you by Scriptorium. Since 1997, Scriptorium has helped companies manage, structure, organize, and distribute content in an efficient way. In episode 45, we discover the unexpected places where organizations are using smart, structured content. Structured content isn’t just for (bleep)… Don’t make me laugh anymore. Okay. Structured content isn’t just for technical communication anymore. Hi everyone, I’m Alan Pringle, and today I have with me Sarah O’Keefe.